City Training Group: Powering a Modern Education Brand

City Training Group operates in a fast-growing sector, delivering qualifications and training aligned with the rise of renewable technologies. The challenge was to evolve the brand into something that felt current, confident and credible — without losing the trust of the institutions and individuals it serves.

The rebrand focused on creating a bold, modern identity that could stand comfortably alongside further education colleges, local authorities and industry partners, while still appealing directly to individuals investing in their future. Strong typography, confident colour use and clear messaging were used to position City Training Group as a forward-thinking provider in a competitive and rapidly changing market.

Beyond aesthetics, the work was about clarity and confidence. The refreshed brand gave City Training Group a recognisable, consistent look that could be rolled out across marketing, course materials and digital channels — helping them capitalise on growing demand while presenting a professional, trustworthy face to both learners and education partners.